Disruptology's Tumblelog

Nov 25

Domino’s Does a Thanksgiving Fundraiser -

Facebook | Domino_s PizzaLast week, we looked at a range of large and small businesses that have been running Thanksgiving-themed marketing efforts on their Facebook pages. Pizza chain Domino’s is another one:…

Nov 22

Deep Brand Engagement Creates Customers - eMarketer

Deep Brand Engagement Creates Customers - eMarketer

New media contact with companies and brands fosters goodwill in a majority of users, with at least seven in 10 respondents reporting positive impressions, stronger connections and a greater willingness to engage with the company.
Consumers Demand Brand Interaction - eMarketer

New media contact with companies and brands fosters goodwill in a majority of users, with at least seven in 10 respondents reporting positive impressions, stronger connections and a greater willingness to engage with the company.

Consumers Demand Brand Interaction - eMarketer

Social networks that are currently free, such as Twitter and Facebook, will be able to create new revenue streams by targeting premium content at portions of their user bases that are willing to pay for such services. At the same time, services that operate on some form of paid model should be able to continue charging as long as they keep delivering value.
Paid Social Network Opportunities—Alive and Well - eMarketer

Social networks that are currently free, such as Twitter and Facebook, will be able to create new revenue streams by targeting premium content at portions of their user bases that are willing to pay for such services. At the same time, services that operate on some form of paid model should be able to continue charging as long as they keep delivering value.

Paid Social Network Opportunities—Alive and Well - eMarketer

Nov 11

Go Wonka Go » House of Naked

Go Wonka Go » House of Naked

A Graphic History of Newspaper Circulation Over the Last Two Decades | The Awl

A Graphic History of Newspaper Circulation Over the Last Two Decades | The Awl

Sep 28

Best Practice Disclosure: An Index of POVs

Sep 25

Online Database of Social Media Policies -

A great list of Social Media Policies from a variety of organizations.

Sep 09

Social Media Rules of Engagement Channels -

From Charlene Li’s presentation at Cisco

Sep 08

“When it comes to social media, it is easy to be dazzled by big numbers and strong opinions. But often what is really needed isn’t a comprehensive strategy with metrics and targets, but a charming and intelligent human personality.” — graphpaper.com - Social Media Charm School

Personas | Metropath(ologies) | An installation by Aaron Zinman

Sep 03

Statistics Show Social Media Is Bigger Than You Think (via Socialnomics – Social Media Blog) -

Some incredible stats on social media, including: - By 2010 Gen Y will outnumber Baby Boomers….96% of them have joined a social network - Social Media has overtaken porn as the #1 activity on the…

The Top 10 Social Media Questions Ad Agency Clients are Asking (via FUEL LINES) -

Marketers are mostly new to social media. A significant 88% of marketers surveyed are using social media to market their businesses. BUT 72% have only been doing so for a few months or less. Ad…

Sep 01

10 things you should cover in your social networking policy

Master List (A Wiki of Social Media Monitoring Solutions)